We create immersive e-commerce experiences for lifestyle brands we love.

This is our Playbook

It’s the foundation of what we do, why we do it, and how we make a positive impact on the world.

We are Verbal+Visual. We partner with lifestyle brands to create beautiful digital solutions. We don’t just build websites; we build businesses. We build e-commerce experiences that connect with customers, tell brand stories, and streamline complex processes. We build sites that ultimately become the digital arm of our client's business.

Inside Verbal+Visual

The foundation of who we are and why we do what we do.

We’re born and bred in New York City.We chase passion over profit. We search the globe for companies selling quality, ethically-produced products and impacting the world for the better.

Our Process

Our process begins with a foundation rooted in strategy.

We begin by identifying companies within our target audience: retailers with quality products and a positive entrepreneurial spirit. Once a brand decides to partner with Verbal+Visual, we enter a thorough strategy phase, learning about your company and industry, identifying strengths and weaknesses, and seeking areas of opportunity. Then we cross-pollinate visual design, user experience, content, and technology to build a beautiful and effective digital platform that we commit to user testing, browser testing, and overall quality assurance before going live. Following launch, we implement an growth plan that encourages a healthy, successful platform over the long term, and ensures continued growth and improvement for every company we work with.

Project Management

We're collaborative partners with all of our clients.

We want our clients to feel involved in every step of the process, with all decision makers involved at key points. Our process is streamlined and we are always willing to be flexible to our client requests. Our goal is to make the project experience fun and engaging for all parties involved, and create a digital experience we can all be proud of.

Our Stack

We're Shopify Plus & RoR experts

We use a limited amount of technologies and platforms in a purposeful fashion. This ensures consistency and depth of knowledge of each platform that we use. The core of our stack is Shopify Plus and Ruby on Rails. Since Shopify Plus is built on Rails, we’re able to build native and smoothly running applications which tie directly into the Shopify Plus framework. For content-driven sites, we utilize Wordpress or Contentful for content management and Vue.js as our go-to front-end framework.

Our Network

Tap into our powerful network.

When you work with Verbal+Visual, you gain access to the LFSTYL Collective, a group of agencies with complimentary skill sets and similar clientele. Each member of LFSTYL has expertise ranging from branding and packaging to photography, videography, PR, and digital marketing. As a Verbal+Visual client, you can leverage the expertise of our technical and design talent, while gaining valuable introductions to help your business grow.

During the lifetime of a project, we often see client needs become more specific, such as 3D renderings, consultants, access to influencers, etc. Since our inception, partnerships with talented companies and freelancers have been at the forefront of our initiatives to help our clients grow their businesses. We want our clients to be entirely successful,, so if we aren't experts in a particular area, we'll immediately refer you to someone who is.

Visit the LFSTYL Collective to learn more.


Thank you for reading our playbook.

When building any digital presence, we follow this playbook to ensure we produce the highest quality work. We build businesses that matter. We create great.

We look forward to working with you, whether as a client or as a team member. Explore more at verbalplusvisual.com or contact us at hello@verbalplusvisual.com.